Compare · importable vs Fresca Group

Importable
vs Fresca Group.

Grower-importer hybrid; vertically integrated across UK glasshouse + European import.

Operates own UK growing (Thanet Earth) plus imports from contracted European producers. Strong category programmes with multiples; year-round continuity is the value proposition.

UK revenue · £523M
AxisFresca GroupImportable
Named producerContract-grower programmes; producer names sometimes appear on marketing, not on consumer-facing material.Named cooperative on every consignment.
Pricing visibilityContracted-price programmes — fixed annual pricing common for multiples.Published band per corridor.
Settlement cadence30–45 days buyer Net terms typical.Coop SWIFT within 72h of QC pass.
Provenance artefactBOL + phytosanitary certificate, per consignment.24-artefact signed pack.
Own-vs-sourced balanceSignificant own-glasshouse production (Thanet Earth) alongside import.Sourced only; no own growing.
Where the comparison is incomplete
  • Fresca's own-production share materially changes the provenance picture; we compare only the imported portion in this table.
Last reviewed by Lead engineer, .